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LUCERNE FRESH
Lucerne Fresh (Marketing Division) is part of the vertically integrated Lucerne Agri Investments (Pty) Group who started their farming operations almost a hundred years ago.
Our headquarters are in the Western Cape, from where we process and work with a diverse range of fruits and vegetables from our own farms and partner growers across the Western and Eastern Cape.
OUR PRODUCT RANGE
Lucerne Fresh sources and markets an extensive variety of produce, including tomatoes, butternuts, pumpkins, watermelon, figs, avocados, plums, peaches, nectarines, grapes, lemons, mandarins, clementines, apples, and pears. By collaborating with growers within the borders of the Western and Eastern Cape, we ensure a consistent supply of high-quality produce throughout the year.
Quality Control
High-quality produce and exceptional service
The “Lucerne” brand has become a well-known icon in the South African market, retail, and wholesale spaces. We take immense pride in our history of delivering consistently high-quality produce and exceptional service.
OUR BRANDS
In addition to our flagship Lucerne brand, we have added other brands to our offering over the years. These include the “Simply Gold” and “White Tiger” brands, which allow us to offer a wider range of commodities to different geographical areas worldwide. These expansions further illustrate our commitment to catering to the diverse needs of our customers across the globe.
OUR PRODUCTS
Get in touch
Whether you’re a retailer seeking a reliable supplier of high-quality fruits and vegetables, a grower looking to partner with a respected marketer, or a consumer searching for the freshest produce, we’d love to hear from you. Reach out to us at Lucerne Fresh, and a member of our team will be in touch.
The Lucerne Agri Investments Group is an agricultural business that specialises in the production, packing, processing, and marketing of fruit, vegetables, and wine.